| Purpose: To refine the services and activities conducted on behalf of
all market partners; to facilitate plans leading to more efficient ways of doing business;
and to identify issues and new opportunities to be addressed in order to keep the industry
efficient, productive, growing and financially sound.
Present: Brandon Barnes, Bill Barnhart,
Jeanne Campbell, John Chambers, Susan Choi, Leroy Czaskos, Vicky Etheridge, Beth Garret,
Mark Gorelczenko, Elaine Harbison, Sandy Johnson, Addie Kinsinger, Bill Meyers, Pat
Miller, Barb Ravellette, Mary Lou Ray, Kate Santhuff, Carol Satchwell, Lee Solanche,
Francis Thompson, Gaylen Whited
Intended Outcomes:
To create preliminary consensus on the most important issues/activities that can be
undertaken, using a published "white paper" to outline the tasks, the funding
requirements, timelines, and strategies needed to complete the activity.
Agenda:
After initially defining the "industry", briefing papers were distributed
and assignments made for three concurrent breakout sessions to discuss Mutual Marketing
Efforts; Doing Business Digitally, and Instructional Resources Development. At a
general session, a consensus summarization of the breakout
discussions was developed, and four committees were formed to complete
specific tasks: CORE; WWW; FV/CONFERENCES; PRODUCT DEVELOPMENT/FUNDING.
WWW Committee:
Task: Develop a prototype website
incorporating features identified in the breakout sessions.
Committee: Addie
Kinsinger, Gaylen Whited, Kate Santhuff, Elaine Harbison, (co-chair), Mark Gorelczenko
(co-chair), Beth Garrett.
Report:
The Instructional Technology Marketplace prototype website was previewed at
FirstView '96 at the Arizona Biltmore, Phoenix, AZ - and was launched August, 1996 as the
registered domain of itmonline.com by Harbison Learning Systems, Inc.
Funding:
In cooperation with the Central Educational Network, partial initial funding was
provided through a charter membership of buyers and program distributor sponsors.
Currently, the website is funded through program distributor fees and client user pay
service fees. Additional
funding and support is provided through website sponsorship and Harbison Learning Systems,
Inc.
Use:
During the period from Jan 1, 1999 through Aug 18, 1999, the website
recorded 184,000 hits.
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